Crimson hexagon brandwatch6/20/2023 Read our editorial mission (Opens in a new window) & see how we test (Opens in a new window).Īll of this functionality comes with a hefty price tag, however, which puts Brandwatch Analytics firmly in the midsized half of the small-to-midsized business equation as well as larger concerns and and enterprises. Since 1982, PCMag has tested and rated thousands of products to help you make better buying decisions. The platform has also bolstered its audience analytics over the years by adding Brandwatch Insights Central (a free repository of analytics dashboards) and a social query engine called Query Wizard, as well as launching its Brandwatch Audiences (Opens in a new window) product. This tool is not only a capable analytics platform, but also includes additional features, such as an extensive social listening and influencer identification toolset. While it doesn't provide the combined publishing and analytics capabilities of Sprout Social, our Editors' Choice for SMBs, and can't quite match the depth of Synthesio and Sysomos, our Editors' Choices for enterprises, Brandwatch Analytics is robust enough on the data analytics front to be worth a close look for numbers-oriented organizations. While it's not overly difficult, the tool (which starts at $1,000 per month for 10,000 mentions) is aimed at professionals who prefer a data-driven user interface (UI) over one that's more visually oriented. Expensive for the typical small to midsize business (SMB).īrandwatch Analytics is a great social media analytics choice for digital marketing professionals employed by mostly larger businesses and enterprises.How to Set Up Two-Factor Authentication.How to Record the Screen on Your Windows PC or Mac.How to Convert YouTube Videos to MP3 Files.How to Save Money on Your Cell Phone Bill. How to Free Up Space on Your iPhone or iPad.How to Block Robotexts and Spam Messages.
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